Tag Archives: communication
Content Strategy: Clout by Colleen Jones: book review
September 12, 2011
Colleen Jones lays the premise of influence firmly on the table and discusses ways to begin thinking about content strategy as a means of influencing audiences on the web. The title of the book is explicit and confronting but how does the content itself stack up?
Tags: books, communication, content, Content Strategy, professional development, review
Design: Designing a User Interface with Caveat Emptor
July 6, 2010
There are lots of elements that go into making a good online store. One of the most important is that customers have access to all the information they need to make an informed decision.
Tags: amazon, communication, ecommerce, expectations, kindle, shopping, usability