Tag Archives: user experience
Quick Notes: How Google Damages Its Own Brand
August 10, 2011
Google Reader allows me to send to Twitter but not Google+. What is this doing to Google’s own branding?
Tags: brand, google, google plus, user experience
Content Strategy: Check Your Content
July 13, 2011
Testing content before publishing is important and there are many quick and cheap ways to achieve a good result that will save your brand. It’s all about having a content strategy in place and keeping to that strategy.
Tags: brand, content, drafting, marketing, reputation, strategy, testing, user experience, vodafone
Design: Details Prevent User Paralysis
January 4, 2011
User paralysis is a horrible side effect of lack of attention to detail. Recently I saw a TED Talk by Rory Sutherland, Vice Chairman for the Ogilvy Group in the UK. In it he describes how it’s the small things that make all the difference.
I saw, first-hand, how simple it is to both bring on and avoid user paralysis.
Tags: details, user experience, user interaction, UX