Screen shot 2011 08 10 at 10 05 03 AM
In Google Reader I can send a piece to Twitter but I can’t send it to Google+.

It’s an issue across branding, functionality and user experience.

Previously Google represented novelty, ease of use, simplicity and innovation. With every half-baked idea, lacking basic intra-operability and seemingly losing sight of their own suite of services, they damage the trust we invested in them.

Maybe it’s only a little bit at a time, but it all adds up.

About Josh Kinal

Josh Kinal specialises in content strategy with Soupgiant. A writer and broadcaster since 1993, he turned his hand to the web in 2005 and has not looked back since.

He hosts and produces the weekly Boxcutters podcast, bringing people information about the whole world of television since 2005.

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