Tag Archives: starting-up

Business: Assigning roles and sticking to them

Much like everything else that needs doing when starting up, it is the most important thing to do. Books about building a new business are full of suggestions about the most important thing to do. I suppose listing something and just saying it’s a helpful tool for getting the business on track is just not strong enough for the self-help book market.

Business: Genesis of a Giant

Deciding to start Soupgiant resulted from a simple conversation – actually two simple conversations.

Business: Names Will Never Harm You

Once we decided to go into business together, there was one definite first thing we needed to: Come up with a name.